Clik here to view.
Do Your Actions Send The Message “Do As I Say, Not As I Do”?
Yesterday I raised the question: is your self service as good as your client service? Strange as both the question and the timing may have seemed, it was not a random act of weirdness right out of the...
View ArticleClik here to view.
When Client Relationships Don’t Work
As is usually the case, whenever the topic of firing clients comes up, the theme of relationships gone wrong enters the discussion. In addition to my suggestion of 3 Reasons to Fire Clients, readers...
View ArticleClik here to view.
Do Clients Really Need Our Professional Services?
Realistically, few clients hire us because they enjoy our professional services. Most clients hire us for help in resolving problems or realizing specifically desired outcomes. Clients really want...
View ArticleClik here to view.
Marketing Professional Services Is Client-Focused …. Not Just Promoting Your...
Few aspects of professional service marketing appear more disconnected than serving individual clients one-on-one and promoting our services to the world. On the one hand serving individual clients...
View ArticleClik here to view.
Attend Reunions…But Only If You Want To
Have you received your invitation to this year’s class reunion or homecoming? Mine came a couple of weeks ago and was immediately filed in the recycling bin. While my head understands the networking–...
View Article
